How Micro and Nano Influencers Are Changing the Game
The world of influencer marketing is constantly evolving. In the past, brands focused on partnering with macro-influencers, or those with millions of followers. However, there is a growing trend of brands working with micro and nano influencers. What are micro and nano influencers? Micro-influencers have between 1,000 and 100,000 followers, while nano-influencers have […]
The Rise of Voice Search: How Agencies Can Prepare for the Future
The way people search for information is changing. More and more people are using voice search to find what they need. This is a trend that is only going to continue to grow in the future. As a marketing agency, it is important to be prepared for the rise of voice search. This means understanding […]
What to Expect from Digital in 2025
The digital world is constantly evolving, and 2025 is shaping up to be a year of exciting new developments. In this blog post, we will take a look at some of the trends that are likely to shape the digital landscape in the coming year. Artificial intelligence (AI) will become even more pervasive. AI […]
Is It Time to Rebrand? Signs Your Brand Needs a Refresh
Rebranding is a big step. It’s not just a new logo or color palette; it’s a strategic shift that can revitalize your business or, if done poorly, lead to confusion and lost customers. So, how do you know if it’s time to take the plunge? Let’s explore the signs that your brand might need a […]